A freelance fashion copywriter balancing creativity and commercial awareness

I'm Jess, a freelance fashion copywriter and beauty writer in London, working with global luxury brands.

I had my first taste of fashion writing during a year in Paris, where I covered Fashion Week shows alongside my day job. But it wasn’t until I later worked in-house in London that I gained in-depth technical fashion knowledge and fully tapped into my passion for research.

Fast forward to now, and I've been writing brand and marketing copy for labels all the way to New York. With my creative approach, I look beyond the obvious to source inspiration for fresh ideas and create unique narratives.

Take a look at some of my work here.

So far I’ve written for: Hermès, NET-A-PORTER, MATCHES, Belmond (LVMH), La Prairie, BIRKENSTOCK 1774, Boots’ 17 cosmetics, SIRO Hotels, One&Only Resorts, Cult LDN + NYC, Work by HOLIDAY, Département Féminin, Hardy Amies Savile Row, Andrew Fitzsimons, Paris Modes, Like Digital, DOORS NYC, Pyne Studio, Atelier Février, Vitamasques, The INKEY List, Matrix, and Asprey London.

Beyond luxury fashion copywriting, I also write about beauty, furniture, and interiors.

Career highlights include: landing a job as a fashion copywriter at a dream company after years of attempts. I’ve also named a global best-selling dry shampoo.

But a real high point for me was seeing my beauty copy at a makeup stand in the UK’s leading cosmetics store when I casually popped in to buy cotton wool on a Tuesday evening.

When I’m not writing I love to DJ, paint Modernist architecture, and cook for friends.